Eskenzi PR ad banner Eskenzi PR ad banner
  • About Us
Wednesday, 7 June, 2023
IT Security Guru
Eskenzi PR banner
  • Home
  • Features
  • Insight
  • Events
    • Most Inspiring Women in Cyber 2022
  • Topics
    • Cloud Security
    • Cyber Crime
    • Cyber Warfare
    • Data Protection
    • DDoS
    • Hacking
    • Malware, Phishing and Ransomware
    • Mobile Security
    • Network Security
    • Regulation
    • Skills Gap
    • The Internet of Things
    • Threat Detection
    • AI and Machine Learning
    • Industrial Internet of Things
  • Multimedia
  • Product Reviews
  • About Us
No Result
View All Result
  • Home
  • Features
  • Insight
  • Events
    • Most Inspiring Women in Cyber 2022
  • Topics
    • Cloud Security
    • Cyber Crime
    • Cyber Warfare
    • Data Protection
    • DDoS
    • Hacking
    • Malware, Phishing and Ransomware
    • Mobile Security
    • Network Security
    • Regulation
    • Skills Gap
    • The Internet of Things
    • Threat Detection
    • AI and Machine Learning
    • Industrial Internet of Things
  • Multimedia
  • Product Reviews
  • About Us
No Result
View All Result
IT Security Guru
No Result
View All Result

Malvertising Rises 132% in 2016 Over 2015, Says RiskIQ Research

by The Gurus
January 31, 2017
in Editor's News
Share on FacebookShare on Twitter

RiskIQ, the leader in digital threat management, today released its annual malvertising report which indicates a sharp spike in malvertising in 2016, a digital threat that has become increasingly challenging for organisations to detect and mitigate. Delivered through ad networks such as Google and Facebook, threat actors use malvertising to propagate malware, ransomware, and scams (disingenuous advertising), as well as redirect victims to phishing pages and pages hosting exploit kits.
“Malvertising is so nefarious because it’s a direct attack on the lifeblood of the internet as we know it. Digital media marketing is what funds the ‘free’ websites we all know and enjoy online. The success of the internet and all the people that rely on it is inextricably linked to online advertising success and safety,” said James Pleger, threat researcher, RiskIQ. “Publishers, ad platforms, and ad operations teams need active visibility, forensic information, and mitigation capability to enable them to effectively detect and respond to malicious ads in the wild.”
Key findings in the report include analysis data on the following malvertising characteristics:

  • 132.6% Increase in total malvertisements
  • 1,978.9% Increase in redirections to phishing pages
  • 845% Increase in scam detections
  • 22% Increase in antivirus binary injections
  • 25.8% Increase in malicious distribution systems
  • 58% Increase in scareware and browser lockers

According to a report compiled by eMarketer[1], the worldwide paid media market, which accelerates every year, recently hit more than half a trillion dollars, and worldwide paid media spending is expected to reach $674 billion by 2020.
“Malvertising threatens this online marketing growth,” James said. “For example, users wary of malvertising will block all ads, hampering the success of the digital advertising industry. By the end of 2017, 14.7 million people in the UK will be using ad blocking software*.”
RiskIQ mitigates the risk for digital advertisers and publishers through the company’s curated blacklist of malicious ads, intelligently scanned from over 2 billion pages and nearly 20 million mobile apps per day. This proprietary blacklist lets ad ops, brand managers, and security staff vet new demand sources and prevent malware within their ad infrastructure. The company’s advanced crawling infrastructure, which allows it to capture the entire ad, ad redirect chain, and creative sources, indicates which part of the ad-serving process was compromised and helps it identify the entity responsible.
[1] https://www.emarketer.com/Article/Worldwide-Ad-Spending-Growth-Revised-Downward/1013858

FacebookTweetLinkedIn
ShareTweet
Previous Post

Irregular application testing leaves NHS trusts vulnerable to cyberattackers

Next Post

We need to talk about Granny: She's way more likely to fall for phishing

Recent News

Blue Logo OUTPOST24

Outpost24 Acquires EASM Provider Sweepatic

June 7, 2023
Standard post, logos of brands, headshot.

J Brand: The Challenges of Putting Mental Health First in an Unfamiliar Industry

June 6, 2023
iPad with Anxiety written on it in capitals.

Half of UK Employees Suffer From “Sunday Scaries”

June 6, 2023
UK Organisations lack clear path to achieve threat intelligence

UK Organisations lack clear path to achieve threat intelligence

June 6, 2023

The IT Security Guru offers a daily news digest of all the best breaking IT security news stories first thing in the morning! Rather than you having to trawl through all the news feeds to find out what’s cooking, you can quickly get everything you need from this site!

Our Address: 10 London Mews, London, W2 1HY

Follow Us

© 2015 - 2019 IT Security Guru - Website Managed by Calm Logic

  • About Us
No Result
View All Result
  • Home
  • Features
  • Insight
  • Events
    • Most Inspiring Women in Cyber 2022
  • Topics
    • Cloud Security
    • Cyber Crime
    • Cyber Warfare
    • Data Protection
    • DDoS
    • Hacking
    • Malware, Phishing and Ransomware
    • Mobile Security
    • Network Security
    • Regulation
    • Skills Gap
    • The Internet of Things
    • Threat Detection
    • AI and Machine Learning
    • Industrial Internet of Things
  • Multimedia
  • Product Reviews
  • About Us

© 2015 - 2019 IT Security Guru - Website Managed by Calm Logic

This site uses functional cookies and external scripts to improve your experience.

Privacy settings

Privacy Settings / PENDING

This site uses functional cookies and external scripts to improve your experience. Which cookies and scripts are used and how they impact your visit is specified on the left. You may change your settings at any time. Your choices will not impact your visit.

NOTE: These settings will only apply to the browser and device you are currently using.

GDPR Compliance

Powered by Cookie Information